The Chamber of Commerce, Industry and Services of the Souss-Massa region in Agadir develops and implements various strategies to support the region's economic development and reinforce its role as a key player in local development. Here are the main strategies adopted by the Chamber
Strategies of the Souss-Massa Region Chamber of Commerce, Industry and Services
Organizational Review : Implementation of a new organizational structure to improve the Chamber's efficiency and responsiveness. This includes the development of flowcharts to clarify and optimize internal processes.
Staff training : Enhancing staff skills through ongoing training to improve member service and project management.
Support and Training Development of support and training programs specifically designed for SMEs, including sessions on financial management, marketing, innovation and sustainability.
Communication Plan Roll-out of an annual communications plan to raise the profile of the Chamber's activities, inform members of new initiatives and opportunities, and enhance transparency.
Marketing strategy : Development and implementation of a three-year marketing plan to promote local businesses and attract new investors to the region.
Strategic Partnerships Establishing and strengthening partnerships with public institutions, professional organizations, banks, universities and development agencies to support various economic projects.
Collaborative Projects Launch of collaborative projects with international and local partners for economic development, climate risk management and innovation.
Mentoring Services Mentoring and coaching services to help entrepreneurs overcome challenges and seize opportunities for growth.